Protect the Art of weaving- Promote Indian Handloom
India is the only country that still creates textiles coming from the genius of its master weavers. The world has lost the hand-weaving and loom process, along with all natural and organic processes of creating textiles. Mill-made fabrics and synthetics largely dominate fashion markets.India’s handloom industry is not the basket case it is made out to be. Its market for both saris and woven fabrics is largely the Indian subcontinent. There is no country that still has an indigenous fashion like India.
The livelihoods of our weavers are an endangered part of our textile heritage and in recent years several weavers have committed suicide. The sector also provides employment to women in poorer areas. Women who initially used to only spin yarn have taken up weaving and form a unique, potentially rich, eco-friendly cottage industry.
Panoramic Traditions , feels that the need of the hour is to not eliminate what we have but to help nurture it. Handloom products must be marketed to niche clients, who appreciate the value of handmade products and are willing to pay a premium for them. In any society it is the arts that need protection, and we all need to act with sensitivity on this.
Let’s Protect the Art of Weaving, a great Indian Heritage . Let us promote the Indian Handloom.
